I'm hoping you can help me figure out who I should be connecting with on this.
I find myself speaking at various venues in Los Angeles to tell people (most often service providers) about how I've used social media and particularly my blogs, LinkedIn, twitter and topic hubs as part of my own services business. These presentations always inspire people to do more with LinkedIn, create or improve their blog, and maybe do more with Twitter.
Invariably I'm asked by an accountant, lawyer, wealth manager, placement specialist, insurance agent, etc.:
How can I get more help setting up my blog? Doing these things you are talking about?
And while I always tell people to just dive in and do it (and mention that if they get stuck, just ask a 25 year old to help you), there are definitely a lot of people in the audience that need more hand holding. They need some help getting started. They need someone who does consulting, hand holding, cracks the whip a bit, gets the stuff in place, knows different tricks and techniques.
Of course, this normally is a bit more complicated than just the technical aspects.
What's their specific niche? Who's the audience? Where are they online? What do they search for?
So this person needs to understand how to quickly move through marketing analysis 101 type things.
My perception is that most services professionals like this are not going to want to spend a lot of money on these things, but I've not market tested it.
I'd like to be able to point them to a few different options. I'd especially like to find people in Los Angeles.
Who do you know that might fit?